Tablet market heats up
Posted October 9, 2012 7:05 am.
This article is more than 5 years old.
CUPERTINO, CA (NEWS1130) – This might be the year of the tablet as it is expected to be one of the top gifts for the holidays.
Speculation is rising that Apple is getting set to unveil a mini iPad, just as competitors are coming on strong.
The competition may lead to low prices for consumers, as Apple is expected to launch the iPad Mini next Wednesday.
A downsized version of the original iPad, the mini is expected to come with a seven-and-a-half inch screen.
It will have the same new power connector as the iPhone 5, and the unveiling is expected to come a week before Amazon and Microsoft release their latest tablets.
Apple is downsizing not just the tablet, but also the price in order to help build up market share.
Just one year ago, Apple had more than 80 per cent of the tablet market, but that has fallen to about 52 per cent.
Big competition is coming from Samsung and others, with Google setting the new Nexus 7 tablet with a price-tag of $200.
The Amazon Kindle Fire has 21 per cent of the market, and that is expected to grow when Amazon unveils its latest upgrade in just over two weeks.