Helicopter in Vancouver hoists new Rogers sign on former Shaw Tower

Crews install the new Rogers sign on the now-former Shaw Tower in downtown Vancouver on Thursday, June 1, 2023 with the help of a helicopter. (CityNews Image)

By Hana Mae Nassar and Charlie Carey

Posted June 1, 2023 11:18 am.

Last Updated June 1, 2023 12:51 pm.

The rebrand of Shaw Tower in Vancouver after the company’s recent takeover by Rogers is hitting another milestone, with the iconic sign atop a downtown high-rise now donning its new name.

There was a repeat of helicopter sounds and road closures around Coal Harbour Thursday morning, as crews worked to hoist the new Rogers logo up onto the building.

Crews install the new Rogers sign on the now-former Shaw Tower in downtown Vancouver on Thursday, June 1, 2023
Crews install the new Rogers sign on the now-former Shaw Tower in downtown Vancouver on Thursday, June 1, 2023
A helicopter helps install the new Rogers sign on the now-former Shaw Tower in downtown Vancouver
Open Gallery 9 items

A helicopter was used to remove the old Shaw Communications sign from the building on West Cordova and Burrard streets on Friday, May 26.

At the time, the helicopter was also bringing in parts of the new sign to a staging area nearby.

A helicopter removes the Shaw signage from a tower in Coal Harbour
A helicopter removes the Shaw signage from a tower in Coal Harbour
A helicopter removes the Shaw signage from a tower in Coal Harbour
Open Gallery 8 items

 

Closures were in effect on West Cordova and Thurlow streets, along with West Waterfront Road, from about 7 a.m. until 12 p.m. Thursday.

Rogers is the parent company of CityNews.

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